COMPANY
HISTORY 		FULLfocus Software founding in 2001 was driven by the principals’ collective 24-years involvement with, and service on, Community Associations Boards in a range of capacities. Through that experience they developed an understanding of Community Association requirements and the problems facing Community Association Managers as they worked to fulfill those requirements.

The Principals saw that the challenges faced by Community Association Management teams had much in common with those they faced managing electronics industry product development projects. Namely, the breadth of information, multitude and variety of tasks, and communication and accountability pitfalls that arise with meeting the individual demands of Board Members and community residents while managing internal personnel and external vendors to provide a variety of services and deliverables per contract requirements.

They discovered that there was no truly comprehensive Community Association operations management software for management’s non-accounting related responsibilities. There was modularized software that offered rudimentary task plug-ins to accounting systems for performing individual tasks – a module for sending Violation letters, a module for generating Work Orders, etc. but no holistic management and process automation software like that they took for granted in the electronics industry to achieve high levels of task and communication efficiency, increase quality and reliability of deliverables, and provide very significant operations cost reductions. As a consequence, Community Association management personnel had to spend a great amount of time and energy navigating various islands of isolated information and working with disparate manual processes to get their jobs done. So the FULLfocus team worked with a wide variety of community association management company owners and personnel to develop a state-of-the-art software and database system to fill that need – the FULLfocus Cloud-9 Management System.

They also saw that there was another technology problem needing a solution – the support model of software that existed in the industry at that time created a big cost barrier to most Community Association Management companies and master communities. It created a cost barrier to mid-size and small companies even acquiring the software. And, to those who could acquire the software, it too often presented a barrier to successful implementation of the software within the company’s operation. So the Principals decided to tackle that problem too and make it not only technologically superior but also the most successfully implemented by the customer base. They decided the product would be a full technology package of not only software and database but also include – at no extra cost – unlimited support, training, process improvement consultations, and product upgrades.

We’re proud to be able to say that our vision for technology and support has been very successful – we’ve never had a failed implementation and we have a 100% customer retention rate. We’re also proud that with direction of, and requests from, our customers we’re continually growing FULLfocus, both adding functionality and advancing technology and platforms. To our customers FULLfocus isn’t a product – it’s a partner.
THE
PRINCIPALS 		Eric has a M.S. in Mechanical Engineering from University of Texas, Austin. He managed product, test and software engineering for Server systems, and technology research and development in the Chief Technology office at Sun Microsystems, Inc. At NASA Johnson Space Center he managed development and testing of the International Space Station Thermal Control System. In 1991 he and his wife, Wisty, co-founded and managed Electronic Systems Advanced Technology, Inc. which was, among other things, subcontracted by NASA Johnson Space Center to select and manage implementation of the Center’s first use of commercial electronic systems design automation software to increase productivity and reliability, and reduce costs, within the International Space Station program. And to manage the development of the Enhanced Extravehicular Mobility Unit used for Space Station spacewalks, and the Laser Docking Sensor of the Laser Docking Systems used to dock space shuttles to the International Space Station - the first projects utilizing the design automation software.

Eric’s experience also includes many years directing multi-national product development and production projects that involved managing internal personnel organizations, external subcontractor personnel organizations, and suppliers/vendors . And, of course, implementing and managing the software productivity systems that formed the core of his organization’s operations.
Rich has a B.S. in Electrical Engineering from San Diego State University. He is a co-holder of 6 patents in the areas of semiconductor design and in computer network technology. At 3COM he was involved in the development of numerous high-performance network controllers. At PMC Sierra he participated in the development of a very large 160 Gbps Internet switch. At Chips & Technologies he supervised a large multi-company project that resulted in the world’s first single-chip Ethernet Controller.

In additional to his network technology experience, Rich has over 10 years experience in software systems development and managing product integration with, and implementation at, new customers.